The Blog

“Digital” One Year After the Outbreak: My Perspective on What “Marketing” Now Is

How The Most Effective Digital Leaders Will Help Their Clients Post-Covid, and Why Past Actions Molded My Present Perspective Like most every businessperson on Earth, this past year has been incredibly eye-opening for me. I’m now in the 10th year of my digital marketing career, and the most recent 12 months may have been the

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Digital Marketing Thought Leadership Appearances

Choose an Expert Digital Marketing Speaker and Consultant for Your Organization Today To make it easy to find and answer common questions about when and where Justin has shared his digital marketing thought leadership, below is a summary of appearances and publications from the past few years: 2018 Engagements September: Fall CFO Roundtable – Chicago,

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Back to Basics

In a new year, it’s important to get back to basics. Why? Because basics work. In business, basics are basics because they’re proven and time tested in bringing about success. Simply put, executing on the basics will help you start 2015 on the right foot. In an age where it’s so easy for things to get

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Create, Distribute, Measure: Tips for Auto Dealer Content and Mobile Marketing

Below is an excerpt from a recent Q&A with Justin published in Canadian Dealer Magazine’s October, 2013 Issue.   Create, Distribute, Measure Tips for Auto Dealer Content and Mobile Marketing   For this month’s column, I interviewed Justin Cerone, founder and CEO of the newly-formed Lincoln Digital Group (rebranded from Business Writing Solutions). His experience

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5 Expert Insights on Content and Mobile in 2013 and Beyond

Below is an excerpt of a recent interview published in the July 2013 Issue of Dealer Marketing Magazine. 5 Expert Insights on Content and Mobile in 2013 and Beyond For this month’s column, I interviewed Justin Cerone, founder and CEO of the newly formed Lincoln Digital Group (formerly: Business Writing Solutions). His previous work at

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